Coca-Cola: An Advertising Art History

COCA-COLA: AN ADVERTISING ART HISTORY

As y’all know in the South we love Coca-Cola, or as it is more commonly referred to, Coke. Southerners even include Coke in recipes: Coke Float, Cola Cake, Coca-Cola Ham, and so on, needless to say Coke is quite popular down here. As this is the South and all, I just happen to have a Coca-Cola coffee table book, Coca-Cola Girls: An Advertising Art History, by Chris H. Beyer. This is a terrific book with factual information and beautiful photos of Coke advertisements throughout the company’s history. I absolutely love all the Coca-Cola ads from the early 1900s to present time. I think it is safe to say the Coca-Cola Company has mastered the art of advertisement. One of the most well known Coca-Cola advertisements would probably be Santa drinking a Coke. The Coca-Cola Company first come up with the concept in the early 1930s; the Coca-Cola Santa advertisements continue to be associated with the Holiday season even in present times.  I made an Instagram video {my first} of a couple of my favorite parts of the book. Enjoy!

To order Coca-Cola Girls: An Advertising Art History, by Chris H. Beyer, Click on the image below.

                                                          

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